Annotated Bibliography

 

Magazine Ad

 

 

 

 

 

 

 

Army Strong. 28 Jun. 2007. 21 Jul. 2008.            <http://www.usarec.army.mil/2ndbde/3ebn/Army%20Strong%20Definition.html>

 

The argument of this source is that the army can give you a certain type of strength that nothing else can, and that this strength is the toughest of strengths. By asking the question are you army strong? They are challenging you. They are asking the viewer if they can do what the army can do, and if they are tough enough. This is targeted towards the American public but more so young adults and minors. The goal of this ad is to question the young Americans of our nation to make them want to recruit themselves in the army to be the best they can be. It is bias because it only expresses the strength the army can give you, which is a positive thing. It doesn’t display all the negatives of the army because they want to gain young recruits from this ad. They don’t want to drive them away, they only want to draw them in. The main phrase of the army recruitment campaign is “There’s strong and then there’s army strong.” This can make young minds feel that they can never gain strength to their full ability unless they join the army. This is all relevant to my research paper because it is an example of how the government and army are trying to recruit young minds of America. This ad is a method of persuasion and targeting minors to want this specific strength that only the army can give to them. I will use it to address how, specifically, children are being targeted.

 

Army Strong Commercial

Army Strong. Youtube. 2008. 25 Jul. 2008.            <http://youtube.com/watch?v=YSbCnWe6e1o>

 

The argument of this source is that in order to be as strong as you can be; the best you can be, you must join the army. This commercial is meant to prove to the American people the great feats and accomplishments of the army and make them want to take part in it all for themselves. The audience for this commercial is the American public. However, I feel that it is more geared to the less fortunate American people, people who need the army in order to someone, individuals who are looking to have the great strength the army says to supply, and those who will quickly believe that the army can better them. The government sponsors this commercial and it is their goal to get recruitments. That is why this commercial only displays the positive parts of the army, and the good it will do for those who join. This video is relevant to my research project because it is a persuasive way to get minors to want to be a part of the army. This is because this commercial can easily target the young minds of our country to believe that they want this great strength that nothing else but the army can give them. I will use it to show how the army and government are trying to convince young mind of America that joining the army is a good thing.